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Thursday, March 01, 2007 

The Ads

20th February - Nice'n'Sleazys

What do you do when you’re just another Glasgow band trying to get noticed? According to the buzz-worthy band The Ads you work really hard, make fun, catchy music, and get people talking about your live performances. The band, who consist of four artfully disheveled, earnest and laid-back musicians, have been in their current configuration for about a year. The Ads are: David “Murphy” Murphy on bass, Colin “Dave” McLaughlin on lead guitar, “Kemy” on vocals and Matt “Matty” Roberts on drums. While the nicknames are cute, the band is dead serious. And their future is bright. Named one of the Sun’s Top 7 Bands of 2007 as well as News of the World’s “Gig of the Week”, the band is in the studio twice a week and onstage upwards of three times a month.

As for mounting the formidable precipice that is becoming an “it” band, The Ads are on their way up. Along with the press accolades, the group sold out King Tut’s in January, a major milestone along any band’s journey. Next is catching a record deal. “Getting signed this year is a must, really,” Kemy says, “there’s a few [record labels] hovering around, promising.” The band is due to hit the studio and record a demo this month, a pressing which will consist of all new material. They’ll then hit the road and continue perfecting their live performances and working the fan base. They’re optimistic. “It’s an ideal time for us,” Kemy adds, and with all the hard work, the good press and the persistent buzz surrounding their live shows, it’s no wonder they feel this way. With upcoming shows at Barfly, Oran Mor and Glasgow School of Art there should be plenty of opportunities for those hovering A&R people to get down to business with The Ads. They’re not so much trying to get noticed anymore as keeping up the good notices. Just another Glasgow band? Not with this kind of year ahead of them.

Words: Carmody Wilson

Photography: John McGowan